Among a host of business benefits, Merit Loyalty Suite® offers the following strategic advantages:
- End-to-end loyalty management (Operations + Communications + Intelligence)
- Multi-industry and industry-specific
- Standalone and coalition loyalty programs
- In-house or outsourced solutions
- For individual companies or service bureau-multi company operations
- Integrating all lines of business, product types and channels
- Minimal operational cost
- Unparalleled scalability and reliability
- Implementation speed
- State-of-the art web and database technology.
Merit Loyalty Suite is a collection of sophisticated tools and methodologies cooperating in an integrated and, at the same time, modular architecture, for developing effective and profitable customer loyalty programs.
Merit Foundation provides the loyalty program operational base, ensuring reliable, scalable and low cost operations, coupled by flexibility, versatility and exceptional speed-to-market.
Merit Intelligence introduces intelligence into the organization’s loyalty management practices through sophisticated customer segmentation, differentiation and targeting, supported by critical measurements of loyalty economics.
Merit Communications delivers the capability for customized, direct and meaningful electronic communications in the hands of loyalty managers.
Merit Channel Extensions are a testimony to Merit’s comprehensive integration strategy: facilitating seamless interaction and interfacing at any and all points where customer information is generated or manipulated.